PerfectLeads launched their web-based prospecting tool that helps businesses research business prospects using big data analysis and artificial intelligence.

Brian Roizen, a graduate of UCLA’s Masters program in Mechanical Engineering, together with his brother, Robert Roizen, also a graduate of UCLA Engineering, announced the launch of PerfectLeads, a sales prospecting tool that gives sales teams and individuals an unparalleled ability to rapidly find and research business prospects.

The secret to PerfectLeads’ prospecting power lies, to a large extent, in the Dynamic Classification algorithms that use artificial intelligence to automatically discover and categorize business prospects into one or more of hundreds of industries. In an environment where, according to U.S. Census data, more than 1,500 companies are born and die each day, this makes for a powerful prospecting tool.

Geared towards small business owners, business development professionals and sales teams, the PerfectLeads web-based sales prospecting tool gives B2B companies access to an easily searchable database of more than 80 million business prospects in over 670 industries.

“Tools like PerfectLeads, which place the emphasis on first identifying good prospect companies, before providing a means for exploring connections with that company, are invaluable in a sales environment dominated by social selling, and where prospects expect every interaction to have relevance and context,” according to PerfectLeads CEO, Shawn Lipman.

By ensuring prospecting accuracy, PerfectLeads gives the sales professional a better chance of creating a positive first interaction. This could spell the difference between a sale and a dismissal. 


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