LeadFuze has announced the launch of its software platform,  the first product from the seven-month old startup that aims to put an end to cold calls forever. 

LeadFuze new platform boosts sales productivity and results by empowering sales reps with valuable information, before they begin their outreach. The platform’s software functions as a sales prospecting tool designed to replace the chaotic and unpredictable results of cold calling. The tool is highly adaptable with a unique do-it-yourself approach that gives clients more control over their target prospects, negating the need for annoying spam emails that ultimately generate little to no results.

The platform further allows users to create lists of potential business leads through social networks including LinkedIn and Twitter. LeadFuze’s software then verifies those prospects’ email addresses by pinging the server, paving the way for businesses to send a carefully crafted, cold email.

“We wanted to put an end to cold calls,” said Founder and CEO Justin McGill. “Sales people hate making them and decision makers hate receiving them. Our tools are built with the goal of helping both salespeople and startups by warming up conversations through email and social media before a call ever takes place.”

One of the greatest challenges startups face is acquiring new customers with 50% of businesses failing after 4 years, according to smallbusinessplanned.com. With pricing starting at $69 per month, they are appealing to startups and small sales teams that want to prospect their own leads to ensure a solid relationship with potential customers.

McGill previously founded digital marketing agency Upswing Interactive and has more than seven years of experience in the space. After growing Upswing Interactive into a seven-figure business, he stepped down to create LeadFuze. 


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